The American Society of Appraisers (ASA) is hiring a Marketing Campaign Manager for a hands-on role at the center of how we market education, events, member programs, and other key initiatives. We’re looking for someone who enjoys creating strong marketing—from compelling emails to clean, effective visuals—gets the details right, cares about the audience on the other end, and stays curious about what helps a message connect.

On a small team, you will have real ownership and visible impact, with the chance to help shape smarter, more connected marketing over time. If you like figuring things out, moving work forward, and making marketing better every time it goes out, you will enjoy this role.

What you’ll do

• Build, write, and design campaign assets across email, web, social, and landing pages, with a strong focus on message clarity, visual quality, and audience engagement; support campaign setup, scheduling, and quality control. Own the creation and delivery of campaign assets, managing timelines and moving work forward without needing to be prompted. 
• Work with internal stakeholders and subject matter experts to turn technical or program information into clear, audience-friendly marketing.
• Improve repeatable work through better templates, checklists, workflows, and campaign processes.
• Use campaign performance, audience insight, and market context to improve messaging, creative approach, content effectiveness, timing, and segmentation.

What will help you do well at ASA 

• You have a strong eye for design, layout, and visual hierarchy, and care about how marketing looks as much as what it says.
• You ask thoughtful questions and use what you learn to make your work stronger.
• You are organized, detail-oriented, and comfortable managing a high volume of work without losing care or consistency.
• You think about audience needs and how to keep marketing clear, timely, and relevant.
• You use AI and creative tools to speed up production while maintaining a high bar for quality, clarity, and brand consistency.  

Benefits

At ASA, we prioritize work-life balance and the well-being of our team members. Our competitive benefits include:

• Remote work options to help you work where you’re most productive.

• Comprehensive medical, dental, and vision insurance.

• 401(k) with company match to support your financial future.

• Paid holidays, flexible spending plans, and more.

This is a career opportunity where your talents will shine, your ideas will be valued, and your professional growth will be encouraged.

Equal Employment Opportunity

ASA is an equal opportunity employer. We consider all qualified applicants for employment without regard to race, color, religion, creed, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), sexual orientation, gender identity or expression, national origin, ancestry, age, marital status, disability, genetic information, veteran or military status, citizenship status, or any other status protected by applicable federal, state, or local law. ASA also prohibits retaliation against individuals who raise concerns or file complaints about discrimination or who participate in an investigation of such complaints, in accordance with applicable laws.

Pay transparency and disclosures

ASA complies with applicable federal, state, and local pay transparency and equal pay laws, including requirements to provide wage or salary ranges and information about benefits in job postings or upon request where mandated. The posted salary range reflects the good-faith estimate for this position at the time of posting and may vary based on factors such as experience, education, and internal equity, consistent with applicable law.

Disability accommodation (ADA)

ASA is committed to providing reasonable accommodations to qualified individuals with disabilities to enable them to participate in the application process and perform essential job functions, in accordance with the Americans with Disabilities Act (ADA) and applicable state laws. If you require a reasonable accommodation to apply or interview, please contact us at [insert HR or recruiting email], and we will work with you in an interactive process to meet your needs consistent with legal requirements.

A reasonable accommodations statement in job materials helps affirm compliance and support applicants with disabilities. To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily; reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions, consistent with applicable law.

Employment relationship

Employment with ASA is generally on an “at-will” basis as defined under U.S. law, meaning that either ASA or the employee may terminate the employment relationship at any time, with or without cause or notice, except as otherwise provided by an applicable employment agreement and subject to federal, state, and local laws prohibiting unlawful termination. Nothing in this job posting or in any subsequent communication is intended to create a contract of employment for any fixed term or to alter the at-will nature of the employment relationship where at-will employment applies.

Qualifications 

• Bachelor’s degree in marketing, communications, public relations, or a related field, or equivalent relevant experience. 

• 3–5 years of relevant experience in campaign marketing, digital marketing, email marketing, communications, or a related role. 

• Strong writing, editing, proofreading, and visual content skills, with the ability to produce polished, audience-ready marketing assets.  

• Experience creating and building emails, landing pages, and digital content within marketing platforms and content management systems.  

• HubSpot experience a plus!  

• Comfort working within marketing platforms to execute campaigns and build assets; familiarity with data and workflows is a plus. 

• Ability to work independently, manage competing priorities, and communicate clearly in a remote team environment. 

• Experience in a professional association, membership organization, nonprofit, higher education, or other mission-driven environment is preferred. 

• Experience marketing education, events, credentials, or member-facing programs is a plus. 

A note to candidates 

You do not need to match every line of this posting perfectly to be a strong candidate. If this role sounds like a fit for how you work, we encourage you to apply. As part of your application, we’d love to hear: What do you bring to campaign work that others come to rely on?

Department: Marketing and Communications
Reports to: Director of Marketing and Communications
Status: Full-time, Exempt
Location: Virtual
Salary Range: $68,000 - $71,000