The Web Content Specialist is a content creator, editor, and strategist who standardizes and optimizes public-facing and member-facing web content. The successful candidate is detail-oriented and has a talent for creating & organizing scientific and marketing content to make it accessible and engaging to those interested in the field of industrial and organizational psychology. The Web Content Specialist will proofread, write content, and design engaging pages for website visitors.

Duties and Responsibilities:

• Manage updates and ongoing development of the web experience to ensure all the many systems and applications continue to function in concert
• Tag content and monitor web taxonomy for needed updates
• Support testing and development efforts as needed for new applications releases
• Support Compliance and Legal initiatives as they influence the digital footprint
• Format articles and prepare graphics for TIP
• Keep the website schedule for updating of content
• Upload content to the website and other digital platforms like YouTube, giving content the appropriate internal marketing tags.
• Ensure articles are kept up-to-date and landing pages are refreshed regularly
• Ensure copy and images adhere to branding guidelines.
• In coordination with the communications team, identify and shepherd the production of digital images for marketing use
• With the communications team, coordinate the removal of outdated information
• Prepare web traffic reports
• Some travel, including weekends and extended hours, required