To oversee all aspects of membership. Lead development and implementation of comprehensive strategy to achieve targeted membership recruitment and retention goals and budget with input from the Membership Committee and other staff, as needed.
Monitor and provided analysis of membership-related data and trends.
Ensure provision of timely and superior customer service.
Work collaboratively with marketing and communications team to develop effective messaging and identify appropriate channels to help members understand and increase use of programs and services.
Stay abreast of industry best practices on membership and membership marketing and recommend potential new member services and affinity programs.
Work with marketing and communications team to provide membership-related content and updates to ensure website content is up-to-date.
Ensure efficient and effective systems for membership, including data integrity, backend workflow, dues invoicing, system enhancements and implementation of new technologies and association management systems. Ensure integrity of data by developing and ensuring adherence to processes and procedures for data and list management.
Monitor the membership email daily and respond to or forward all emails in a timely fashion.
Bachelor’s degree preferred. Five years’ experience in membership management. Strong organization skills with ability to manage multiple activities. Excellent written and verbal skills. Working knowledge and understanding of budget preparation and an ability to remain flexible in attitude with a collaborative
About American Sportfishing Association
The American Sportfishing Association (ASA) is seeking a Director of Membership. ASA is the sportfishing industry’s trade association, located in Alexandria Virginia. As the nation’s recreational fishing trade association, ASA supports the interests of hundreds of businesses, agencies and organizations and is the champion for the sportfishing industry. ASA’s members include sportfishing and boating manufacturers and their representatives